Start with the position
We begin with the brief, research and an audit of your market and customer. The positioning and messaging framework guide the design, so the identity has a purpose before a mark or typeface is chosen.
Mesh Media / Abu Dhabi
A brand needs a clear position and a visual language people can recognise. Mesh Media brings strategy, identity, messaging and guidelines together in Abu Dhabi, with one team carrying the idea through its applications.
Discuss your projectWe begin with the brief, research and an audit of your market and customer. The positioning and messaging framework guide the design, so the identity has a purpose before a mark or typeface is chosen.
Logo suites, typography, colour, voice, stationery and templates form a shared language. The brand guidelines document how that language works, helping your team apply it consistently across print, social and digital.
The portfolio includes Yuko Cream’s character and identity system, Oxygen Water Treatment’s bilingual identity, Luxe Series’ identity and campaign photography, and Environ Falcon Lighting’s guidelines. Their case studies include the brand books and the applications created by Mesh.
The scope / Agreed around your brief
The work behind the service
Planning your project
The scope can cover positioning, a logo suite, typography, colour, messaging, guidelines and application templates. The first conversation establishes what your brand needs and what will be included.
Yes. Mesh works across branding, digital, photography, film and social content. The Oxygen, Luxe Series and Environ Falcon Lighting case studies show how identity work carries into other applications.
Mesh Media is based at Mazyad Mall in Abu Dhabi and works with brands across the UAE and the wider Gulf.
One house. Every discipline.
Digital & productGrowth & mediaContent & socialGood people. Great work.